TAG ARCHIVE: UX

Meet Backbase Engage Our Digital Bank in a Box

Today we launched our complete digital banking solution Backbase Engage at NetFinance, the world’s largest conference for financials that want to compete online. Backbase Engage is our out-of-the-box digital banking solution. We created it specifically to meet the needs of today’s banks and credit unions. It includes full support for internet, tablet, and mobile banking. Backbase Engage also delivers omni-channel support, meaning it facilitates cross-channel customer journeys and seamless orchestration with handovers between channels and devices. Its strong focus on…
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Digital Banking Trends in 2014 – Webinar Recap

As the year gets started, Backbase CEO Jouk Pleiter and Gobal Head of Marketing, Jelmer de Jong, look back at the trends that have endured through 2013 and look set to dominate digital banking for the coming year. While there were quite a few hot topics to choose from, the two chose to focus on what they see as the key trends that they believe are true game changers, which will redefine how digital banking is seen today and for…
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Our Vision of What a User Experience Platform Should Be

In the last couple of years, analysts, such as Gartner, have observed a very important trend emerging in the world of portal software development: The rise of the user experience platform (UXP). As a prominent and leading vendor in field, we’ve been at the forefront of blending the latest UX developments with next-generation portal software to create our own vision of online customer experience management. But, before we get to that, let’s take a look at what Gartner has to…
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Revisiting Mobile Banking with Forbes, Customers Feel Abandoned, Collaboration Fosters Innovation, Loyalty and Technology Feed Walled Share, and 7 Tips About Apps [TWIEB #96]

Mobile Banking – Take Two / Forbes Forbes returns to check the pulse of mobile banking with a look at what the second and third generation attempts are doing differently. Half of All Consumers Feel Undervalued by Their Bank / The Financial Brand People across Europe and the U.S. feel undervalued, and under-served by theirwith their banks according to a research from Ipsos Mori. Social Collaboration for Innovation / BAI Strategies Financial institutions with a thirst for innovation are learning…
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The Emerging Customer Experience Platform Trend – Webinar Recap

Last week’s webinar featured Backbase CEO and Co-Founder, Jouk Pleiter, and Jelmer de Jong, Global Head of Marketing, on the latest trend that is impacting every enterprise with a digital presence. The shift towards a more customer-centric business model through digital innovation is nothing new, but, according to leading industry analysts, it’s definitely picked up steam in the last year. Jouk and Jelmer took a look at some of the innovations and changes in customer behavior that are behind the…
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