TAG ARCHIVE: Jouk Pleiter

The TWIEB Series Goes Out With a Bang: A Look Back at Engagement Banking in 2013

In the very last TWIEB from the Backbase Blog, we take a look back at the biggest engagement banking stories that have caught our attention each month. In 2014 we’ll be back with a new, fresh take that keeps you up to date with everything happening in the world of omni-channel customer experiences and portal innovation. January Banking Leaders Predict Major 2013 Trends / Jim Marous Jim Marous gathers predictions from almost fifty banking industry and thought leaders, to give…
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Backbase Reveals Powerful New Social Features in Customer Experience Platform at FinovateAsia 2013

Today in Singapore, at FinovateAsia 2013, Backbase revealed that the latest edition of Backbase Portal, their lean customer experience platform (CXP), includes powerful new social features. These new capabilities are the next step in the innovative vendor’s ongoing mission to help financial institutions develop successful omni-channel strategies to grow their brand and engage their customers. Backbase introduced several new features all oriented towards guiding brands into the social connected world, including social login, social publishing, social marketing, and intuitive social…
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The Emerging Customer Experience Platform Trend – Webinar Recap

Last week’s webinar featured Backbase CEO and Co-Founder, Jouk Pleiter, and Jelmer de Jong, Global Head of Marketing, on the latest trend that is impacting every enterprise with a digital presence. The shift towards a more customer-centric business model through digital innovation is nothing new, but, according to leading industry analysts, it’s definitely picked up steam in the last year. Jouk and Jelmer took a look at some of the innovations and changes in customer behavior that are behind the…
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Backbase on Track to Expand into UK Market

Hot on the heels of their latest customer win in the UK with leading insurance provider Hiscox, Backbase has announced their plans to further expand their operations in the United Kingdom. Backbase, the Customer Experience Platform specialist, has revealed that they will begin an aggressive hiring campaign fo find the right candidates for their growing operations in the UK. The innovative software provider, which was recently placed in Gartner’s Magic Quadrant for the 3rd year running, currently employs 150 senior…
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The Future of Omni-Channel Banking Webinar Recap

Jouk Pleiter, CEO and Co-Founder of Backbase, and Jelmer de Jong, Global Head of Marketing sat down to talk about omni-channel banking – what it is, what it means for banks in the future and why all the fintech world is buzzing about it. Here are a few of the key takeaways: We’ve moved out of the Age of Information (1990 – 2010) and are now entering the Age of the Customer (2010 – ????). It’s important to keep that…
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