Backbase Unveils New Commercial Banking Portal Solution at FinovateFall 2013
Backbase launched their latest innovative solution, Backbase Portal: Commercial Banking Edition at FinovateFall 2013 today to an incredibly positive response from FinTech commentators who were live tweeting from the event.
Finovate brings together the world’s most innovative fintech companies in the world to present their cutting edge technologies to an audience of their peers in seven minutes or less. This is the 10th time that Backbase has been chosen to appear at the prestigious event, which is now in its seventh year.
Backbase Portal: Commercial Banking edition helps banks engage with their highly valued corporate clients across all digital touchpoints. This next generation out-of-the-box customer experience platform has been designed for banks to be able to launch their new online and mobile commercial banking projects in next to no time. It includes pre-built widgets for commercial banking that connect to your existing banking applications, enabling banks to combine content, data, and functionality from existing systems into a new, fresh presentation layer.
“Our goal is to truly empower the CFO’s and large corporate customers that are so valued by banks. We can do this by giving them a personalized and beautifully designed dashboard, with the apps they need most, which works across any device, from smartphones, to tablets and regular computers. It really is a comprehensive customer experience platform, designed specifically for commercial banking, that helps banks to support their customers who require powerful tools and innovative functionality to do their job,” says Jouk Pleiter, Backbase’s CEO and Co-Founder.
Jelmer de Jong, Gobal Head of Marketing at Backbase presented the commercial banking solution to a sold-out audience of 1,100 fintech specialists, commentators, and banking professionals. It was the first time a corporate banking solution had ever been presented at Finovate and the audience immediately live tweeted their approval:
— Reggy de Feniks (@ReggyDeFeniks) September 10, 2013
— Jim Bruene (@netbanker) September 10, 2013
For more information on Backbase Portal: Commercial Banking edition, read the official press release.